Is pubmatic.com legit?

85
/ 100
Trusted
Industry: Professional Services

This site appears trustworthy overall, demonstrating strong technical foundations and a legitimate web presence. While a large number of external scripts and incomplete legal pages are minor concerns, they don't significantly detract from its otherwise solid profile.

Professional Services average: 81/100 · based on 22 sites

Checked: April 27, 2026 at 5:18 AM UTC

Is pubmatic.com a scam? Here's what we found.

Security 85/100

The site has a very strong security profile with modern TLS 1.3, HSTS enforcement, clickjacking protection, and is clean on Google Web Risk. The only minor concern is the high number of external scripts, which could introduce vulnerabilities.

Identity 90/100

The domain is well-established, nearly 20 years old, with publicly visible WHOIS information and a long registration expiry, indicating stability and transparency of ownership.

Reputation 95/100

With a high Tranco rank, no DNS blacklist hits, and a long operational history, the site demonstrates a strong and established reputation online.

Transparency 90/100

The website shows good transparency with complete branding, clear contact information, and a presence on multiple social media platforms.

Compliance 85/100

While the site provides some legal documentation, the absence of either a privacy policy or terms of service is a notable gap in compliance for a business of this scale.

Infrastructure 95/100

The site boasts robust infrastructure with multiple IP addresses, properly configured email (SPF/DMARC), a sitemap, and quick page load times, ensuring reliability and deliverability.

Signals Detected

[+]
Tranco Rank: Rank #222

This is one of the most visited websites globally

[+]
Structured Data: Found

Site uses structured data identifying itself as: BreadcrumbList, WebSite, Organization

[~]
External Scripts: 16 scripts

Excessive number of external scripts — may indicate malicious injection

[+]
SSL Certificate: Valid

Valid certificate, expires in 208 days

[?]
Certificate Issuer: Amazon

Certificate issued by Amazon

[+]
TLS Version: TLS 1.3

Connection uses TLS 1.3

[?]
Trustpilot: No Trustpilot profile

This business has no Trustpilot presence — not unusual for smaller or newer companies

[+]
Branding: Complete

Site has custom branding and social media metadata

[+]
robots.txt: Present

robots.txt has 4 directives and references a sitemap

[+]
DNS Resolution: 12 IP(s)

Resolves to: 2600:9000:28eb:2400:1a:89bc:d200:93a1, 2600:9000:28eb:c200:1a:89bc:d200:93a1, 2600:9000:28eb:6a00:1a:89bc:d200:93a1, 2600:9000:28eb:a800:1a:89bc:d200:93a1, 2600:9000:28eb:3c00:1a:89bc:d200:93a1, 2600:9000:28eb:8c00:1a:89bc:d200:93a1, 2600:9000:28eb:a400:1a:89bc:d200:93a1, 2600:9000:28eb:3a00:1a:89bc:d200:93a1, 3.174.46.10, 3.174.46.58, 3.174.46.108, 3.174.46.83

[+]
Email (MX Records): 1 record(s)

Mail servers: pubmatic-com.mail.protection.outlook.com.

[+]
SPF Record: Present

Domain has SPF email authentication configured

[+]
DMARC Record: Present

Domain has DMARC email authentication configured

[?]
Name Servers: 4 server(s)

DNS providers: dns1.p01.nsone.net., dns2.p01.nsone.net., dns3.p01.nsone.net., dns4.p01.nsone.net.

[+]
Domain Age: 19 years, 7 months

Domain created 2006-12-29T02:10:07Z (19 years, 7 months ago)

[?]
Registrar: GoDaddy.com, LLC

Registered through GoDaddy.com, LLC

[+]
Domain Expiry: 2034-09-08T11:59:59Z

Expires in 3056 days

[+]
DNSSEC: unsigned

DNSSEC status from WHOIS

[+]
HSTS Header: Present

Site enforces HTTPS via HSTS

[+]
Clickjacking Protection: Present

X-Frame-Options: SAMEORIGIN

[?]
Server: Caddy

Web server: Caddy

[+]
Google Web Risk: Clean

No threats detected by Google Web Risk

[?]
Certificate Transparency: Unable to check

crt.sh returned status 429

[+]
Sitemap: 27 pages

Site maintains a proper sitemap with 27 indexed pages

[+]
DNS Blacklists: Clean

Not found on any DNS blacklists

[?]
Web Archive: Unable to check

Could not query Wayback Machine

[+]
Website Status: Online

Website is live and responding

[+]
Contact Info: Found

Website appears to have contact information

[~]
Legal Pages: Partial

Website is missing either privacy policy or terms of service

[+]
Social Media Presence: 3 platforms

Website links to multiple social media platforms

[+]
Page Load Time: 43ms

Fast page load

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When evaluating ad tech platforms like PubMatic, trust is paramount, especially given their role in the digital advertising ecosystem. PubMatic.com, established for nearly two decades, presents as a highly legitimate entity, which is a significant factor. For any business operating in the advertising space, a long history and high traffic rank (like PubMatic's #224 Tranco rank globally) are strong indicators of an established and reliable service. Scammers or less reputable sites rarely achieve such sustained presence or visibility. What to watch for in this industry are clear business practices and a robust technical foundation. PubMatic largely delivers on this front, with advanced security measures like TLS 1.3 and HSTS, which are essential for protecting sensitive data exchanges. While the presence of many external scripts warrants a cautious eye – as it can sometimes be a vector for vulnerabilities – this is not uncommon for complex advertising technology platforms that integrate with numerous third-party services. The only clear gap observed is the incomplete legal pages, which, for a company handling advertiser and publisher data, should be fully comprehensive. However, considering the overall strength and longevity, PubMatic.com appears to be a trusted partner in the ad tech landscape.